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This site had the following on the web page, "Our customer base is as diverse and long standing as the residents of our community and we pride ourselves on giving all of our customers the very best pricing backed up by superb and friendly customer service." Our analyzers noticed that the web page said " Our Genuine Parts and Accessories, Qualified Yamaha, Kawasaki, Suzuki and Waverunner service technicians and experienced friendly sales staff care about providing you with the best service possible." The Website also stated " 2008 DUCATI MONSTER 696 ROAD CYCLE." The website's header had Wave runners as the most important keyword. It was followed by Suzuki Motorbike, Kawasaki Motorbike, and Yamaha Motorcycles which isn't as highly ranked as Wave runners. The next words the site uses is Coffs city Motors. Motorcycle was also included and will not be viewed by search engines.